REPRESENTS AN EVOLUTION OF THE SELF, COMMUNITY & INDUSTRY INTO A NEW COLLECTIVE.

We are doing more than just hair; we are painting and sculpting the Arts District.

Drawing inspiration from wonders around the world, we aim to forge hair that stands the test of time, to mirror back the natural strength and beauty that's already inside.

We are Pro-Fashion

Our Passion for Fashion Drives us everyday.

We are Pro-Beauty

We love beauty and celebrate the pursuit of Fashionable Beauty.

We are Pro-Impact

Pro-Impact: We enable women to feel like the world is their runway.

We believe that beauty acts as a confidence booster and amplifies women as they seek to make a mark on the world. We stand for beauty because beauty stands for us.

OUR PURPOSE

UNAPOLOGETICALLY CHOOSE BEAUTY

We exist to inspire women to choose beauty unapologetically, no matter what. We believe that looking and feeling beautiful is not mutually exclusive to having substance. We are on the side of beauty and champion every woman's right to be her most beautiful.

Without judgement. Without apology.

Without justification.

We celebrate every woman's pursuit of beauty so she can be Unapologetically herself.